Tag: ppc campaign

The Most Important Things for Every PPC Campaign

Launching a PPC campaign is a key step for every business looking to boost its visibility and reach a bigger audience. But you have to plan yours carefully to maximize its effectiveness. If you make common mistakes with your PPC, you could miss out on achieving increased traffic, conversions and…

4 Things You’re Doing Wrong with Your PPC Campaign

4 Things You’re Doing Wrong with Your PPC Campaign Every business makes mistakes from time to time. One little error or oversight might not pose much danger to your success, but too many will. This is particularly true of your PPC campaign. Capturing prospects’ eye and driving them to click…
Creating Twitter Ads to Stand Out from the Crowd

Creating Twitter Ads to Stand Out from the Crowd

Twitter is a fast, direct way to connect with your customer base. On average, 326 million people use Twitter every month — and that offers a lot of potential to grow your brand. But with thousands of companies competing for attention, how can you make your ads stand out? Join…
What-are-the-Golden-Rules-of-PPC

What are the Golden Rules of PPC?

Looking to get more bang for your buck from your PPC campaign? Over $10bn was spent on PPC in 2017, and every cent you invest into your campaign counts. Effective paid search marketing drives valuable traffic to your site and helps secure conversions, but if you’re not giving it your…
What-can-you-Learn-from-your-Competitors-PPC-Campaigns

What can you Learn from your Competitors’ PPC Campaigns?

When Sun Tzu said ‘know yourself, know your enemy’, he had absolutely no way of knowing just how relevant this would be to the world of PPC centuries later. Sounds dramatic? Sure. But it’s true: getting to know your enemies (AKA your competitors) can make a massive impact on the…
How-to-Maximize-your-Startup’s-PPC-Campaign

How to Maximize your Startup’s PPC Campaign

Launching a startup takes time, money and commitment. You’re trying to make an impact on a crowded marketplace, and getting your brand out there in front of the masses can be a real challenge. PPC ads are an integral way to do this, working in harmony with an effective SEO…
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